Bolmea Gelati di Sardegna – Sardinian Ice Creams

An ice cream is freshness by definition, that’s why this photoshoot for Bolmea, Gelati di Sardegna’s campaign had to be so colorful and ironic. The advertising campaign has been curated and directed by CoastPR.

Without a food stylist available on location, capable of recreating resin copies of the ice creams, I accepted the challenge of frosting packaging straight out of the freezer and ice cream that begins to melt.